Stuck on Ideas to Sell on Amazon? Selecting profitable products is very important to become a successful seller on Amazon.
amazon profitable products.
Perhaps you are looking for some additional products that will have high demand and low competition and boost your profit margin.
How to Find Profitable Products for Amazon – This is actually a challenging task. Because with the increasing business of Amazon in India, it is becoming more difficult for the seller as well.
Especially in online business, where for example, there are around 6 thousand sellers running their business on Amazon in India alone.
So starting a new business online means searching for a product that will stand out from the rest and dominate the market.
Whatever your reason, I have compiled some advice and actionable tips that you can take advantage of to identify the products that are in high demand on Amazon.
Table of Contents
Selling on Amazon
Amazon Best Sellers
Amazon Best Sellers Rank (BSR)
Some Points That Will Increase Your Sales
Best Selling Product On Amazon
High demand product categories on Amazon
Medium demand product categories on Amazon
Low demand product categories on Amazon
How to Find Amazon Profitable Products
How to Select a Profitable Product
Where To Find High Demand,
Profitable Products
Listing Optimization
Selling on Amazon
Here’s what it takes to sell on Amazon Pay before proceeding. If you are an individual or a sole proprietor, you need the following documents:
GST Registration number
PAN number
Bank account number
Email ID
Contact number
For a Private Limited Company, you will need:
GST Registration number
Copy of Certificate of Incorporation
Copy of Memorandum of Association
Bank Account Number
Email ID
account number
After this you must have an Amazon Seller Account. The seller account is different from the account from which purchases are made from Amazon.
To create a seller account, you will have to register Amazon Seller as a seller. Only after all this is done you can sell.
Keep these things in mind before starting
How to Find Profitable Products for Amazon
Amazon Best Sellers
We go by this assumption, you do not have any knowledge about Best Selling Products, but there is nothing to worry about. One of the best places to start is the Amazon Best Seller Page.
The Amazon Best Sellers list exclusively provides you with the top 100 best-selling products in any category or sub-category. This will give you an idea.
best seller-profitable products
Now chances are, as an existing Amazon seller, you probably already know about this. But the question is, are you taking advantage of it or not?
How many sellers are happy to know this is just one fact. But actually through this, Amazon is telling you, which product is already in demand and behind which you can put your time.
Amazon Best Sellers Rank (BSR)
Amazon best sellers lists are great, but it’s important to keep in mind, they only give you lists of the top 100 products.
Specifically, every Amazon product has a BSR, which can be found on the product details page of any item listed on Amazon.
This rank will tell you where the product actually sits in the relevant category and sub-category in terms of product sales.
BSR- profitable products
Amazon Seller Tip: You can expect sales numbers based on BSR. According to the web retailer (and many other Amazon sellers), products that sit within the 8,000-10,000 BSR range generate about 4-6 sales a day. This rises to 6-10 if the product ranks in the 2,000-5,000 range, between 6 and 10 per day sales at the 5,000 and 8,000 ranks, and is much higher if it is in the top 2,000. It definitely depends on the time of year and the product category.
Some Points That Will Increase Your Sales
Select a product with 200-300 reviews.
Copy the product title and paste it in the main page (amazon.in), see in which page your product appears (page number).
In sub-category it would be right to select the product appearing within 3-6 pages. And 10-100 pages remain true in the main category. (Category or subcategory will have to be selected by going to the best seller page)
Keep in mind the best seller rank, around 6-10/day unit sells from #5000 – #10000.
Best Selling Product On Amazon
Ultimately, due to the different levels of demand, it can help to know which categories are more popular with Amazon customers, and which are not. According to Amazon best selling products, the product is divided into about 3 categories –
High demand product categories on Amazon
Home & Kitchen
Health & Personal Care
Sports & Outdoors
Beauty
Medium demand product categories on Amazon
Toys & Games
Pet Supplies
Home Improvement
Office Products
Low demand product categories on Amazon
Industrial & Scientific
Automotive
Arts & Crafts
Musical Instruments
But that doesn’t mean you shouldn’t work on less popular products. Cables You can get an idea of which product is right for you to work with.
How to Find Amazon Profitable Products
To find good Amazon Profitable Products, you need to pay attention to some topics.
Step 1: Find out what buyers want to buy online
Sell products that are in demand throughout the year – Small sellers should look for products that are likely to be sold throughout the year.
Let’s take an example of Samsung mobile – the demand for this product will keep on decreasing with time. It may be a good option in the initial time, but in the coming time with the new product, its demand will also decrease.
It would be great if you can stay away from selling seasonal products.
Unique, Niche product – Choose a product so that you can stand out from your competitors in the market. Being a small seller, selling exclusive/unique products like “butterfly pendant necklace” or “Ganesh pendant necklace” would be easier and probably more profitable than just selling simple necklaces.
Small and Light Product – If the product is large and heavy, it will probably cost more to ship both inside and out. For small sellers, it will be better if they sell smaller and easier-to-pick up and pack products so that they can save sellers not only on shipping but also in terms of returns or storage.
Step 2: Try Finding What’s Already Selling on Amazon
One of the fastest ways to find a profitable product to sell on Amazon is to sift through the best online products list in India to find out what’s already selling on Amazon. Once you figure it out, it will be easy for you to wash your product.
Step 3: Analyze the Competition
Once you have verified that certain products are profitable to sell online, the next step is to analyze the competition. To analyze the competition, you can look at product reviews.
For example, if competitors selling your product have received thousands of reviews, it may be very challenging for you to sell such a product. To be precise, you need to be confident that you can compete with competitors in online sales.
How to Select a Profitable Product
Consider your interests when choosing a product
Business works best in the long run if the businessman does it diligently. Doing what you love is important as a business run with complete dedication will grow to new heights of success. So when you are deciding on the product category you are going to sell, you also need to see where your interest lies.
profitable products for amazon
The most valuable benefit of selling the products you love is that it excites you during any stage of the business. It also helps a lot in building your product line and your brand.
a product that can solve a problem
The thing to keep in mind is that whatever you choose, it should solve a problem. Be it clothing, electronics, kitchenware or anything else, your product should be useful to people.
amazon profitable products
Selling products that don’t help solve a problem can be risky, as only a small group of buyers may find it attractive and that can affect your sales and profits in the long run.
Find a product with good profit margin
Does your product have a high-profit margin? The answer to this question should be yes.
Because, the ultimate objective of any business is to earn money and earn profits. Selling products that may be interesting or eye-catching, but don’t have enough margin, is not good for business growth in the long run. You can start with a small product like mobile cover if it has good profit margin.
Successful Amazon sellers usually try to find products with a 100% mark-up, with a 50% profit margin.
So make sure that the margin in your products is sufficient to keep your business running and growing.
A small tip: Setting a good margin is also helpful during the sale periods so that even after offering a discount rate, you can get substantial profit with more sales.
Analyze the market and audience for a good start
A good seller knows the market and buyers very well. Every product has its own customer base.
As high heel sandals attract the attention of teens and young ladies or new parents would be ideal buyers for baby products.
So you need to identify who your target audience is. Research the Internet, talk to people in that field, and learn from people who are more experienced than you.
The more effort you put into finding the product, the sooner you will become a good seller.
Where To Find High Demand, Profitable Products
So, you’ve got a profitable product in mind, but aren’t sure where to get it. A product to sell on Amazon can be called Profitable Products only, whose Demand is also good as well as Profit Margin.
Definitely one of the best sites for sourcing trusted suppliers for private label products on Amazon is alibaba.com, however it is important that you are buying only from trusted alibaba suppliers.
If you do not want to take the product from alibaba, then you can contact the suppliers in your country also.
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Listing Optimization
In fact, if you’re not spending your time improving your listing on Amazon – I guess you might be asking yourself if it’s worth selling at all.
Because only with Listing Optimization you can reach your product to your customer. You will also know this thing, “Whatever is seen, only it sells” – this means to say that if your product is not visible in the search result then it may be difficult to sell it.
Of course, the more product lists you have, the more complex and time-consuming it is to maintain, update, and optimize – especially if you are selling in multiple stores and marketplaces.
That’s why Listing Optimization is very important to bring your product forward in Amazon’s search results.
Spend Time Crafting Your Product Title
You may have already noticed that product titles on Amazon tend to be longer than in other markets. This is because Amazon provides you with 500 characters and encourages you to use all of them.
The main reason for this is because lists with longer, keyword-rich titles actually perform better and outperform those with shorter titles.
amazon title
It is still integral that these headlines include relevant information, using the keywords that your target customers are actually searching for.
Amazon Seller Tip: Start with the Search box. If you start typing your main keyword, Amazon will actually display a list of search results related to what you type and display them in order of search volume. This can be a great way to use these words in your listings to increase visibility of what people are seeing on Amazon and, if relevant.
search word
There are actually a huge number of tools available to help you find these keywords, but the two main tools are Keywordtool.io and jungle scout.
Write a Compelling Product Description
When creating your listing, it is important to be detailed and specific, but try to format it using bullet points as it has been proven to increase product sales.
Keep in mind that this section is not a place for promotion, pricing, shipping or company information, so keep it product-focused.
The last piece of advice on this topic is that you have to think about what your potential customers might ask you about the product, and you have to write about it.
In fact it can be extremely beneficial to cover the most frequent questions within the product description. Over time you can actually start monitoring these questions, but in the meantime monitor the competition and ask your family and friends.
Take advantage of Backend Search Terms
Keep in mind that your profitable product will only appear in search results if it includes all the search terms that customers include in their search queries.
In other words, to make sure that your listing appears in as relevant search results as possible, you need to know what the targeted keywords are, and actually include them somewhere in your listing.
Now if you are thinking this, where to write so many keywords, then backend search fields come in handy here. Your customers will not see the keywords written in it, but will help your product appear in the search result.
Amazon Seller Tip: When using a backend search field, try to use hyphenated words where possible as they will cover all possible combinations. As an example, in French-style, french style will cover french-style, french style and frenchstyle. This is incredibly important because different people can discover your product using different variations.
Optimize Your Product Image
The images you use on your listing can play an important role in increasing the conversion rate.
Amazon specifically states that your images must be clear, easy to understand, informative and attractively presented.
So this was the information about How to find profitable products for Amazon? This is very important to know to become a successful seller on Amazon. Because only a right product can give you success in this business.
Share this information as much as possible. And if you want to know about some new topic, then definitely write to us.
If you want to talk about this article too, then you can write in the comment section. The more time you spend in finding Amazon Profitable Products, the better profitable products you will get, which will help you to be successful on Amazon.
How to add keywords in Amazon listing
How to Do Keyword Research for Amazon
Amazon sells over 12 million products, so making sure your product can be found can be quite a daunting task.
When you consider that there are 1.6 million active sellers and an average of 355,000 new sellers join Amazon each year, the idea of any of these being found seems impossible.
However, with the right keyword research, understanding which product areas are most important and a plan to continually improve your keywords can put you ahead of the rest.
Amazon’s Search Algorithm
Before we get into the technicalities of keyword research, let’s understand how Amazon’s search algorithm works.
The nickname for their algorithm is A9.
Jeff Bezos regularly mentions how he wants Amazon to be the most customer-focused company on the planet, and the Amazon search bar helps achieve that.
Here are four main factors that determine which products are displayed when a potential customer enters a keyword into the box:
Shopping Cart – Priority is given to products added to the cart more frequently
Reviews – Items with a positive rating are more likely to be shown
Conversion Rate – Amazon looks at how well a product has converted compared to how many page views
Relevance – A crawler will look at the title, image, keywords and product description on your page and then rank your product accordingly
The first three on this list can be tricky if you’ve just started selling. However, the relevance point is where we could see some big wins.
Amazon SEO
This is where SEO is very important, if you optimize your keywords, then the remaining three elements will follow.
Look at Amazon SEO like this:
keyword search
customized product listing
ranking improvement
better visibility
more revenue
The principle of RSI Amazon SEO is very similar to ranking in Google. If you are on page 2 or 3 you may forget to make any sales.
When you consider that 2 out of 3 people search for Amazon product through the search bar it shows how important SEO is.
Which Amazon Product Fields Are Most Important?
Before we move on to keyword research, let’s find out which areas we’ll be doing keyword research for and some tips to make sure you pay attention.
product title
Important in format including advantages and any unique selling points
80 characters is ideal. Amazon Rewards Titles That Are Abbreviated
If longer, make sure the first 70 characters are the most important as this is the cut off for mobile
Don’t be subjective. Avoid vague statements like “popular” or “best seller”
Read more on Amazon.
bullet points
Highlight the top 5 features including any specifications and warranties
Only 3 bullet points will be visible on mobile, so make the most of them
200 characters for each bullet is ideal
Read more on Bullet Point for Amazon.
production details
It should complement the bullet points above and will appear in the same place. It is important to remember:
Don’t Duplicate Bullet Points
Tell a story about your product
Read more on Product Description for Amazon.
How to Do Keyword Research for Amazon
Now speaking of business, what are the best ways to do keyword research for your products? Below we have listed 5 simple ways to showcase your products.
autocomplete
Yes, Amazon has plenty of keyword tools, one of which we’ll mention later, but you can’t beat the Amazon search bar to get you started.
Simply type your seed keyword into the search bar. From here you will get the most popular keywords related to it. Open a spreadsheet and note these down.
competitors
Are your competitors on Amazon? If you are unsure just type their name into the search bar and then you can check their seller account.
See the following on their page:
What keyword are they using?
Which products have the best reviews?
Do they have an ASIN?
If there is an ASIN number for the product and you sell it. Enter the number in the search bar and see what keywords other people are using for it.
Congratulations
Another great free way to do keyword research is to check the following headings on a product page:
Frequently Bought Together
Products related to this item
Compare with Similar Items
Often bought together is a great place to start. Check what products Amazon suggests and use the keywords for those products in the bullets for your main products.
review
View your reviews and the reviews of your competitors. Do they use any keywords to refer to the product you’re selling?
Take this example for a Smart TV. One of the highest rated reviews mentions several apps and devices working with the TV. Include these in your product description as they are clearly important.
cellzone
As mentioned earlier, there are a number of keyword research tools that you can pay Amazon to help you with. One that we highly recommend is CellZone.
CellZone is powered by SEMrush, which has over 12 years of experience in keyword research, so you already know you’re in good hands.
In short, CellZone allows you to:
Identify the most popular keywords for your product on Amazon
Find easy wins and gaps in keywords to quickly gain search visibility
Strategize and match all your keywords
All of this is possible through the CellZone Amazon Keyword Wizard. First you enter your seed keyword and CellZone will return phrases based on their volume and the amount of competition for it.
From here you can choose whether you want to see a broad, phrase or exact match.
Broad – This is the widest range possible and can take your keywords and place them in any order
Idioms – Shows exactly the words you entered in any order
OK – the keywords must be in the exact order you entered them
As mentioned earlier, one of the biggest benefits of CellZone is that you can identify the “low hanging fruit”. This means high volume keywords with less competition.
Using filters you can adjust the levels and then export the keyword list to use in Amazon.
You can further exclude keywords, assuming your coffee maker wasn’t small, you could remove all mention of “mini” or “miniature”.
After you do that, there’s also some additional functionality to show the search teams that appear most frequently.
When listing a product in Amazon you have the option to add “search terms” that are hidden from your product page. So what you’ll want to do is remove all the filters from your list and select the “Search Terms” button.
You will then be presented with the most commonly used terms. CellZone will automatically limit this to 249 characters as per Amazon’s guidelines. It will also remove any instances of numbers as it does not pass the Amazon guidelines, as well as singular/plural forms of words that are already used in another form, stop words, subjective and temporal words, Special symbols etc. In short, whatever Amazon has will count as unnecessary.
This is really useful from CellZone, because not only are you getting the most searched for terms related to your product, but you’re taking up so much admin time.
You need to be on a paid plan that starts at $50 per month to use the filters and export keywords.
There is a free plan available that offers the following:
Split testing – Unlimited use of A/B test titles, product descriptions, images and price points
Keyword Wizard – 100 keywords in total and up to 3 seed keywords per day
Traffic Insights – Unlimited overview reports on competitor strategy. Also find out which external traffic channels can be most profitable
Check Listing Quality – Fix content errors and incomplete listings. Check that all your products follow Amazon’s guidelines to avoid suspension
If you want to test out the paid plan there is a 7-day free trial, keep in mind that all results are only for the US Amazon Marketplace at this point.
How to Continually Improve Your Amazon Keywords
Once you’ve done all of the above, you might think that now you can just sit back and watch the sales flood in.
Keyword research is not a stand-alone task and you need to continuously monitor their performance.
Cellzone’s listing protection can help with this. An SMS or email will be sent to you if there is a problem with your listing to reduce any loss in sales.
Your products will be monitored 24/7, including any adjustments to the effectiveness of your keywords and your search visibility.
Amazon PPC
If you have any extra budget for advertising, it is worth considering Amazon PPC as it can help with your keyword research and in turn boost your SEO.
As well as SEO and profit PPC, if you follow all the instructions above then you are optimizing your product pages correctly. Which means your PPC campaigns will rank well, as they are ranked by relevance.
6 key points for your keywords
When doing your research it’s worth noting what Amazon doesn’t allow, or doesn’t like.
Repetition – this is not the starting 00 and the old black hat seo strategy of repeating most of your keywords won’t help
Capitals – Capitalization or not will not affect the success of your keywords
Singular or Plural – You don’t need to add both “tv” and “tv”. Amazon will show your product for both
Misspellings – One tactic used in Google Ads is to bid on minor misspellings of words, meaning they have a cheap CPC and a high intent. Amazon matches misspellings to correct spellings so this strategy is fruitless
Accent/Umloute – ü will be matched to ue, so there is no need to add both
Compound words – If the words contain spaces then you have to include them with and without them. For example you have to add football and football
conclusion
If you’re just getting started with Amazon, relevance to your product catalog is of the utmost importance. You can’t count on add to cart, reviews or conversion rates just yet, so it’s important to optimize your pages.
As we’ve established, there are several free ways to achieve this through the search bar and by checking for competitive activity. However, if you want to take your keyword research to the next level, by identifying the low-hanging fruits and continuously improving then you should look no further than a third party tool called Cellzone.
